Your ads, your revenue
Plug your own ad account into your articles — per-category and per-article control, with the revenue landing directly in your account.
If your newsroom earns advertising revenue, that revenue should be yours. The ad layer here is built on that assumption: you connect your own ad account, and the money never passes through us.
Your publisher account, your income
Enter your own ad publisher ID and your ad units. Impressions on your articles are served under your account and paid out to you directly — there is no revenue share, because there is nothing in the middle to take one. The platform's role is to render your units in the right places.
Control at the level you actually think about
Ads are switched on per category and can be overridden per article. A sponsored piece can run without them; a members-only section can stay clean; a high-traffic public category can carry them. You are not choosing between ads everywhere and ads nowhere.
Consent handled properly
The ad script is not loaded until a reader opts in. Decline, and the slots are removed and the choice is remembered — no ad cookies are set and no request is made to the ad network. That keeps the page honest for readers in jurisdictions where it matters, and keeps you on the right side of the rules without bolting on a consent vendor.
Multi-tenant by default
Each organisation connects its own ad account, so on a shared install every publisher earns from their own articles. The author's organisation determines whose ads run — which means an agency can host several clients' newsrooms without their revenue ever mixing.
The seller declaration is automatic
Ad networks require a domain to declare which publishers are authorised to sell inventory on it. That declaration is generated and served for you from the accounts actually configured, so a correct one exists from the moment you add your ID — this is the step that silently blocks payout when it is missing.
Where this pays off
Any public newsroom with real traffic. Niche publications where the audience is small but valuable. Anyone who has looked at a platform's revenue share and decided they would rather keep it.